Business Development Associate

Business Development Associate

Job Description:

The role of the Business Development Associate is to generate new business leads for the Field Sales Team by leveraging prospecting tools and partners. This individual will work closely with the IAS Field Sales Team, and IAS partners. This individual will need to be organized, thorough, responsive, detail oriented, reliable and a good communicator with strong phone skills. The ability to multi-task is required.

Responsibilities:

Responsible for engaging with customer install base to update on current technologies, programs and promotions, inquire about environment changes, subsequently update the database, and work with the sales rep to disseminate the information gathered. Required to prospect new accounts, make cold calls, gather company information, seek out company decision makers, generate interest, determine the need for technology products and services, and schedule an appointment. Follow up responsibilities entail entering this information into a sales automation program and perform scheduling follow up as required. Additional responsibilities include assisting with campaign support; driving attendance, setup and preparation, registration, and follow-up activities. Assisting with website content development and updates may also be an additional responsibility.

• Engage with customer base
• Educate customers on current technologies, programs and promotions
• Inquire about environment changes
• Speak intelligently about IAS, our industry, our partners
• Identify new prospects
• Cold call new prospects
• Qualify new prospects
• Initiate & follow up on business development activities
• Make appointments for field sales reps
• Update sales database
• Track appointments made
• Track sales made by field reps as a direct result of business development efforts
• Assist with campaign support; driving attendance, preparation and follow-up
• Assist with website content development and updates

Additional Required Skills & Experience:

• College degree
• Technology experience
• Ability to think quickly and speak clearly about technology
• Proficient in Excel
• Proficient in various database applications
• Internet & Computer savvy
• Interpersonal skills are critical
• Excellent telephone communication skills required
• Experience with Marketing tools such as Jigsaw and Sales Genius a plus

This role is ideal for any individual interested in pursuing a Marketing or Field Sales career. Ideal candidate is energetic, persistent, organized, self-motivated, and passionate about the IT/technology industry, eager to grow, thorough, able to calmly communicate with a wide variety of people, and a team player.

IAS offers a comprehensive compensation package. Our benefits include paid holiday, PTO, medical, dental and vision plans, and 401(k). IAS is an equal opportunity employer.

Position in Palo Alto, CA

www.iarchive.com